Who ware we?

Founded in 2005, ViSalus® is a healthy lifestyle company committed to transforming life, health and prosperity around the world through a 90-Day Challenge flagship program. Innovative marquee products such as nutritious Vi-Shape shakes, NEON Energy Drink, and Nutra-Bars are sold direct-to-consumers through independent Promoters. Headquartered in Troy, Michigan, with offices in Los Angeles and Europe, ViSalus products are available in North America and Europe.

But, really, who are we? Keep scrolling.

Built On Three Founding Pillars

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A community, building quality relationships and creating memorable experiences.


A platform, combining the right products, programs and support for lasting personal transformation.


A path, delivering freedom and financial independence through the value we bring to others, while doing our part to give back.

On a Mission to Change the World

Taking the weight off the world one person at a time. 10 lbs. at a time.

ViSalus is a healthy lifestyle company committed to transforming life, health and prosperity around the world
by supporting physical transformations, and promoting entrepreneurial freedom.

15 Countries
3,000,000 Transformations
½ Billion Shakes Served

Values We Stand Behind

Driving our corporate and community culture.

View all our Vi-Values and ISMs.


Passionate Co-Founders

Nick Sarnicola

Nick Sarnicola

Co-Founder and CEO

Nick travels North America, promoting The Challenge with his wife Ashley, and supporting his team of passionate Body by Vi™ 90-Day Challenge Promoters.

Blake Mallen

Blake Mallen

Co-Founder and President

Blake has pioneered the groundbreaking marketing strategies that have propelled ViSalus into previously unexplored technological and financial industry territory. Under Blake's direction, ViSalus was awarded the Direct Selling News,€™ 2012 Bravo Growth Award for over 600% revenue growth in 2011.

Ryan Blair

Ryan Blair


Ryan provides company-wide vision and leadership as he guides ViSalus toward unprecedented growth. He led the union between ViSalus and Blyth Inc., a billion dollar company with nearly 20 years experience in the global direct selling industry.


A World Class Executive Team

Todd A. Goergen

Chief Strategy Officer

Managing Partner of Ropart Asset Management, previously Director of M&A at Blyth and M&A banker at DLJ.

Rick Hrdlicka

Chief Financial Officer

Previously Senior Executive and Shareholder at several privately owned entities; Lifestyle Lift, CleanFUEL USA, and NorthPointe; Divisional President at a publicly traded Noble International.

Aldo Moreno

Chief Operating Officer

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Adam Morgan

Chief Legal Officer

Previously VP, General Counsel & Business Development Dyadic International, Inc., President & COO for Advance Publishers, L.C., VP of New Business Development, and VP – Legal Affairs and Assistant General Counsel Rexall Sundown, Inc.


Joshua Taurek

Chief Technology Officer

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